Black Friday promotions can be found in the online as well as in the offline world, to the benefit of French consumers. Even though the offers and promotions can be found in a variety of shops, especially online, the source has assessed that the majority of French shoppers preferred carrying out their shopping on one platform only (72 percent). Since 2017 that preference remained quite stable with a slight drop in 2019 and 2020.
Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020
Characteristic
Share of e-shoppers purchasing from a single website
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Foxintelligence. (December 14, 2020). Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/
Foxintelligence. "Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020." Chart. December 14, 2020. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/
Foxintelligence. (2020). Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/
Foxintelligence. "Share of French Consumers Having Shopped Though Solely One Online Store during Black Friday from 2017 to 2020." Statista, Statista Inc., 14 Dec 2020, https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/
Foxintelligence, Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020 Statista, https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/ (last visited December 20, 2024)
Share of French consumers having shopped though solely one online store during Black Friday from 2017 to 2020 [Graph], Foxintelligence, December 14, 2020. [Online]. Available: https://www.statista.com/statistics/1195232/share-e-shoppers-france-purchasing-from-one-online-store-only/