Distribution of football streaming users in China 2019, by monthly income group

Published by
Yihan Ma,
Dec 20, 2024
A survey on online sports consumption in China found that a third of football streaming users earned over 10,000 yuan a month, as of June 2019. Live sports streaming has become a massive market in China, which is currently led by PP Sports, Tencent Sports, and iQiyi Sports.

Distribution of football fans watching football matches online in China as of June 2019, by monthly income group

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Source

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Release date

September 2019

Region

China

Survey time period

June 2019

Number of respondents

2,000 respondents

Special properties

only respondents who have followed football matches online for over four months prior to the survey period were included

Method of interview

Online survey

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of January 2021).

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