For 2020's holiday season, it was projected that about a third of consumers in the United Kingdom did their online Christmas shopping using a computer, while about 63 percent of UK shoppers used mobile devices, such as tablets and smartphones. In Italy, there would be more of a fifty-fifty split between PC and mobile use when shopping online for Christmas.
Share of devices used for online Christmas shopping by consumers in selected European countries in 2020
Characteristic
PC
All mobile
Tablet
Smartphone
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VoucherCodes.co.uk. (December 9, 2020). Share of devices used for online Christmas shopping by consumers in selected European countries in 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/
VoucherCodes.co.uk. "Share of devices used for online Christmas shopping by consumers in selected European countries in 2020." Chart. December 9, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/
VoucherCodes.co.uk. (2020). Share of devices used for online Christmas shopping by consumers in selected European countries in 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/
VoucherCodes.co.uk. "Share of Devices Used for Online Christmas Shopping by Consumers in Selected European Countries in 2020." Statista, Statista Inc., 9 Dec 2020, https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/
VoucherCodes.co.uk, Share of devices used for online Christmas shopping by consumers in selected European countries in 2020 Statista, https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/ (last visited August 24, 2024)
Share of devices used for online Christmas shopping by consumers in selected European countries in 2020 [Graph], VoucherCodes.co.uk, December 9, 2020. [Online]. Available: https://www.statista.com/statistics/1194644/devices-used-in-europe-for-online-christmas-shopping/