During a survey carried out between June and July 2020 in Costa Rica, Centenario was the most present rum brand in the mind of consumers, chosen by 33 percent of respondents. Bacardi followed, with 16 percent of respondents choosing this spirits brand. Centenario is a Costa Rican rum produced by Centenario Internacional S.A.
Leading top-of-mind rum brands in Costa Rica as of July 2020
Characteristic
Share of respondents
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Estrategia & Negocios. (August 19, 2020). Leading top-of-mind rum brands in Costa Rica as of July 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/
Estrategia & Negocios. "Leading top-of-mind rum brands in Costa Rica as of July 2020." Chart. August 19, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/
Estrategia & Negocios. (2020). Leading top-of-mind rum brands in Costa Rica as of July 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/
Estrategia & Negocios. "Leading Top-of-mind Rum Brands in Costa Rica as of July 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/
Estrategia & Negocios, Leading top-of-mind rum brands in Costa Rica as of July 2020 Statista, https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/ (last visited August 24, 2024)
Leading top-of-mind rum brands in Costa Rica as of July 2020 [Graph], Estrategia & Negocios, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/1194022/top-of-mind-rum-brands-costa-rica/