During a survey carried out between June and July 2020 in Costa Rica, 27 percent of respondents chose Walmart as the their top-of-mind supermarket brand. Masxmenos followed, with 19 percent of respondents choosing this supermarket. During the same survey conducted in Panama, Rey was the supermarket brand that was better positioned in the minds of the consumers.
Leading top-of-mind supermarket brands in Costa Rica as of July 2020
Characteristic
Share of respondents
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Estrategia & Negocios. (August 19, 2020). Leading top-of-mind supermarket brands in Costa Rica as of July 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/
Estrategia & Negocios. "Leading top-of-mind supermarket brands in Costa Rica as of July 2020." Chart. August 19, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/
Estrategia & Negocios. (2020). Leading top-of-mind supermarket brands in Costa Rica as of July 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/
Estrategia & Negocios. "Leading Top-of-mind Supermarket Brands in Costa Rica as of July 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/
Estrategia & Negocios, Leading top-of-mind supermarket brands in Costa Rica as of July 2020 Statista, https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/ (last visited July 22, 2024)
Leading top-of-mind supermarket brands in Costa Rica as of July 2020 [Graph], Estrategia & Negocios, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/1193977/top-of-mind-supermarket-brands-costa-rica/