Operator stores benefits for smartphone purchases in the United Kingdom

Published by
Petroc Taylor,
Jan 19, 2023
Those shopping for smartphones in the United Kingdom (UK) find that being able to try or handles a phone they are purchasing one of the primary advantages of visiting a store to make the purchase. 27 percent of respondents cited this as an advantage, while just ten percent cited the availability of billing advice from an in-store advisor.

Advantages of operator stores for smartphone purchases in the United Kingdom (UK)

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Release date

November 2020

Region

United Kingdom

Survey time period

May 1 to 23, 2020

Number of respondents

3952* and 2005**

Age group

16-75 years

Special properties

All respondents owned a phone in 2019* or 2020**

Method of interview

Online survey

Supplementary notes

Original question asked about reasons to miss operator stores if they were to close permanently.
Note: Totals may not add up due to rounding

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