When French plant buyers were asked, in 2020, if they valued the French origin of the plants, trees and flowers they purchased, more than 70 percent of them said this was important to them. The "Fleurs de France" label is one of the means for consumers to ensure the French origin of the plants they buy. And, it appears that in 2020, 67 percent of plant buyers who had knowledge of this label said they wanted to favor, most of the time or systematically, plants with this indication.
When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label?
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label?
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Plant buyers who know the label "Fleurs de France"
Method of interview
Online survey
Supplementary notes
* The source adds the following information: "Profile of buyers resulting from the follow-up study of purchases of ornamental plants or vegetable gardens for FranceAgrimer and VAL'HOR, year 2019"
The question was phrased by the source as follows: "Lorsque vous achèterez des arbres, plantes ou fleurs, ceux avec le label « Fleurs de France »
auront-ils votre préférence ?"
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Kantar. (September 24, 2020). When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label? [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/
Kantar. "When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label?." Chart. September 24, 2020. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/
Kantar. (2020). When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label?. Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/
Kantar. "When Purchasing Trees, Plants or Flowers, Will You Favor Those with The "Fleurs De France" Label?." Statista, Statista Inc., 24 Sep 2020, https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/
Kantar, When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label? Statista, https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/ (last visited February 18, 2025)
When purchasing trees, plants or flowers, will you favor those with the "Fleurs de France" label? [Graph], Kantar, September 24, 2020. [Online]. Available: https://www.statista.com/statistics/1193631/preference-for-fleurs-de-france-label-among-french-plant-buyers/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.