According to a survey from December 2020, 23 percent of Italian male consumers and 22 percent of female consumers would purchase Christmas gifts exclusively online, while another 40 percent would buy them both online and in store.
Where are you going to purchase Christmas presents this year?
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Female
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YouGov Italy. (December 4, 2020). Where are you going to purchase Christmas presents this year? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/
YouGov Italy. "Where are you going to purchase Christmas presents this year?." Chart. December 4, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/
YouGov Italy. (2020). Where are you going to purchase Christmas presents this year?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/
YouGov Italy. "Where Are You Going to Purchase Christmas Presents This Year?." Statista, Statista Inc., 4 Dec 2020, https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/
YouGov Italy, Where are you going to purchase Christmas presents this year? Statista, https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/ (last visited August 24, 2024)
Where are you going to purchase Christmas presents this year? [Graph], YouGov Italy, December 4, 2020. [Online]. Available: https://www.statista.com/statistics/1193324/christmas-shopping-channels-italy-by-gender/