Major reasons for ordering at online supermarkets in Japan 2020

Published by C. Diep, Dec 14, 2020
According to a survey conducted in Japan in October 2020, the leading reason for purchasing goods at an online supermarket was that heavy and bulky goods get sent to the doorstep. Around 34 percent of shoppers named the time saving aspect as a reason for using the online service.

Leading reasons for purchasing at online grocery stores in Japan as of October 2020

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Source

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Release date

November 2020

Region

Japan

Survey time period

October 1 to 5, 2020

Number of respondents

2,162 respondents

Age group

10-79 years

Special properties

survey among people who have used online grocery stores

Method of interview

Online survey

Supplementary notes

Original question: "What is/was your reason for using online grocery stores?"
Multiple answers allowed.

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