IM-Media, or formerly Bauer Media, one of the leading media groups in Russia, was the leading press publishing house in terms of AIR (Audience Issue Readership) share in the country, measured at over 13 percent. Burda Group was one of the major contributors to the publishing sector in Russia, with it's AIR measured at 11 percent of the total audience above 16 years old.
Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share
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Average issue readership share
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Average Issue Readership (AIR) share stands for the share of total audience of one issue in the total audience above 16 years and older in cities with over 100k inhabitants.
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Mediascope. (November 11, 2020). Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/
Mediascope. "Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share." Chart. November 11, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/
Mediascope. (2020). Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/
Mediascope. "Leading Press Publishing Houses in Russia in 2020, by Average Issue Readership (Air) Share." Statista, Statista Inc., 11 Nov 2020, https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/
Mediascope, Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share Statista, https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/ (last visited August 24, 2024)
Leading press publishing houses in Russia in 2020, by average issue readership (AIR) share [Graph], Mediascope, November 11, 2020. [Online]. Available: https://www.statista.com/statistics/1193099/press-publishing-houses-by-air-in-russia/
