The sports industry is always looking to use new technologies to engage its audience within the stadiums and those watching on a screen at home. During a February 2020 survey, almost 85 percent of Millennial respondents stated that the integration of virtual reality (VR) was important for them to have an optimal sports media experience through an over-the-top (OTT) media service.
User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation
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olympic.org. (September 30, 2020). User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1192768/ott-sports-preference/
olympic.org. "User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation." Chart. September 30, 2020. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1192768/ott-sports-preference/
olympic.org. (2020). User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1192768/ott-sports-preference/
olympic.org. "User Preferences for An Optimal Sports Media Experience on Over-the-top (Ott) Services Worldwide as of February 2020, by Generation." Statista, Statista Inc., 30 Sep 2020, https://www.statista.com/statistics/1192768/ott-sports-preference/
olympic.org, User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation Statista, https://www.statista.com/statistics/1192768/ott-sports-preference/ (last visited November 18, 2024)
User preferences for an optimal sports media experience on over-the-top (OTT) services worldwide as of February 2020, by generation [Graph], olympic.org, September 30, 2020. [Online]. Available: https://www.statista.com/statistics/1192768/ott-sports-preference/