Data security is important for tech buyers. Two out of three surveyed business-to-business (B2B) technology buyers take data security into consideration when making a purchasing decision.
Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020
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TrustRadius. (November 10, 2020). Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. "Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020." Chart. November 10, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. (2020). Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius. "Percentage of Business-to-business (B2b) Technology Buyers That Consider Data Security When Deciding to Make a Purchase Worldwide in 2020." Statista, Statista Inc., 10 Nov 2020, https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
TrustRadius, Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 Statista, https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/ (last visited December 22, 2024)
Percentage of business-to-business (B2B) technology buyers that consider data security when deciding to make a purchase worldwide in 2020 [Graph], TrustRadius, November 10, 2020. [Online]. Available: https://www.statista.com/statistics/1192705/b2b-tech-vendors-most-effective-marketing-tactics/
