Men's beauty parlor utilization in Japan 2024, by age group
In a survey conducted in Japan in February 2024, 52.7 percent of men in their twenties stated that they visited beauty parlors at least once in the past year. The survey concluded that the share of men making use of beauty parlor services in the past year was highest among men in their twenties. The discrepancy in usage between age groups was more pronounced for men than for women.