Men's beauty parlor utilization in Japan 2023, by age group

Published by
Alexandru Arba,
Aug 7, 2023
In a survey conducted in Japan in February 2023, 52.3 percent of men in their twenties stated that they visited beauty parlors at least once in the past year. The survey concluded that the share of men making use of beauty parlor services in the past year was highest among men in their twenties. The discrepancy in usage between age groups was more pronounced for men than for women.

Share of men frequenting beauty parlors in Japan as of February 2023, by age group

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Release date

June 2023

Region

Japan

Survey time period

February 8 to 21, 2023

Number of respondents

6,600 respondents

Age group

15-69 years

Method of interview

Online survey

Supplementary notes

Data reflects the share of men who used beauty parlor services at least once in the past year.

Survey participant distribution:
15-19 years: 600
20-29 years: 1,200
30-39 years: 1,200
40-49 years: 1,200
50-59 years: 1,200
60-69 years: 1,200

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Overview

5

Beauty perception

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Beauty routine

5

Skincare

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Makeup

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Beauty services

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