French shopper opinion on what to do if shops re-open for Black Friday 2020, by age

Consumer opinion on what to do for Black Friday in case non-essential shops re-open in France on November 27, 2020, by age

Characteristic18-24 years25-34 years35-49 years50-64 years65 years and over
Black Friday should be developed so that promotions are valid both in physical stores and on the Internet 32% 34% 43% 48% 31%
Black Friday should be canceled to curb the price war that penalizes physical stores 24% 36% 28% 33% 43%
Black Friday should be maintained, which allows households in difficulty to make purchases at a lower cost 38% 26% 27% 17% 21%
Created with Highcharts 7.2.2Share of respondents32%32%24%24%38%38%34%34%36%36%26%26%43%43%28%28%27%27%48%48%33%33%17%17%31%31%43%43%21%21%18-24 years25-34 years35-49 years50-64 years65 years and overBlack Friday should be developed so that promotions are valid both inphysical stores and on the InternetBlack Friday should be canceled to curb the price war that penalizesphysical storesBlack Friday should be maintained, which allows households in difficultyto make purchases at a lower cost
0%20%40%60%80%100%120%140%160%180%200%220%
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Sources

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Release date

November 2020

Region

France

Survey time period

October 21-22, 2020; November 12-13, 2020

Number of respondents

1,019*

Age group

18 years old and over

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The question was phrased by the source as follows: "Si les magasins dits non-essentiels ont pu rouvrir le 27 novembre, que faudrait-il selon vous faire ?"

* The source adds the following information: "A sample of 1,015 people representative of the French population aged 18 and over was interviewed before the second lockdown was announced in France. The second sample of 1,019 people representative of the French population aged 18 and over was interviewed after the announcement fot he re-confinement.
The samples were drawn up according to the quota method, with regard to the criteria of sex, age, socio-professional category, category of city and region of residence".

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