In 2020, German consumers cited various reasons for spending less money on Christmas gifts. Based on a survey conducted in Germany among respondents aged 18-70 years, 38 percent were spending less due to lower income as a result of COVID-19, while 21 percent planned to spend more in other areas.
Corona crisis: why are you spending less money on Christmas gifts this year?
Characteristic
Share of respondents
Less income due to COVID-19 (e.g. job loss or short-time work)
38%
Gifts are generally becoming less important
33%
Less income (other reasons)
23%
Higher spending in other areas, less available for gifts
* Respondents who want to spend less money on Christmas gifts than in the previous year.
The source does not provide any precise information on the wording of the question. The wording chosen here can therefore differ slightly from the one used during the survey.
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quantilope. (November 5, 2020). Corona crisis: why are you spending less money on Christmas gifts this year? [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/
quantilope. "Corona crisis: why are you spending less money on Christmas gifts this year?." Chart. November 5, 2020. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/
quantilope. (2020). Corona crisis: why are you spending less money on Christmas gifts this year?. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/
quantilope. "Corona Crisis: Why Are You Spending Less Money on Christmas Gifts This Year?." Statista, Statista Inc., 5 Nov 2020, https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/
quantilope, Corona crisis: why are you spending less money on Christmas gifts this year? Statista, https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/ (last visited January 09, 2025)
Corona crisis: why are you spending less money on Christmas gifts this year? [Graph], quantilope, November 5, 2020. [Online]. Available: https://www.statista.com/statistics/1191663/reasons-spending-less-christmas-grifts-germany/
