According to a report from McKinsey, during the COVID-19 crisis, people aged 31 to 35 years became the largest in e-commerce user share in China among all age groups, amounting to 21 percent. Before the crisis, those aged 25 to 30 years had the largest share of e-commerce users. The main share of e-commerce users shifted from those aged between 19 and 30 years to those older than 30 years old, and those under 18 years old.
Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group
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McKinsey & Company. (November 9, 2020). Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/
McKinsey & Company. "Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group." Chart. November 9, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/
McKinsey & Company. (2020). Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/
McKinsey & Company. "Share of E-commerce Users before and during The Covid-19 Crisis in China as of February 2020, by Age Group." Statista, Statista Inc., 9 Nov 2020, https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/
McKinsey & Company, Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group Statista, https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/ (last visited December 21, 2024)
Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by age group [Graph], McKinsey & Company, November 9, 2020. [Online]. Available: https://www.statista.com/statistics/1191617/china-e-commerce-user-share-before-and-during-covid-19-by-age-group/
