Number of Hanfu clothing sellers on Taobao China 2014-2022

Published by
Yihan Ma,
Dec 20, 2024
In 2022, there were 1,706 merchants offering Hanfu clothing on the e-commerce platform Taobao in China, only one less than in 2021. This indicates that the Hanfu market was resilient against the Covid-19 pandemic.

Number of Hanfu clothing merchants on Taobao in China from 2014 to 2022

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Release date

November 2023

Region

China

Survey time period

2014 to 2022

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