In 2020, 77 percent of surveyed tech vendors are planning to use product demos as a marketing tactic. The second most planned tactic to use is the company and product website, which 73 percent of the respondents are planning to use in 2020.
Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020
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TrustRadius. (November 10, 2020). Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/
TrustRadius. "Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020." Chart. November 10, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/
TrustRadius. (2020). Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/
TrustRadius. "Marketing Tactics Most Utilized by Business-to-business (B2b) Technology Vendors Worldwide in 2020." Statista, Statista Inc., 10 Nov 2020, https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/
TrustRadius, Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020 Statista, https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/ (last visited November 21, 2024)
Marketing tactics most utilized by business-to-business (B2B) technology vendors worldwide in 2020 [Graph], TrustRadius, November 10, 2020. [Online]. Available: https://www.statista.com/statistics/1191497/top-marketing-tactics-by-b2b-tech-vendors/