Changes in ad spend according to advertisers in Mexico 2023, by platform

Published by
Julia Faria,
Nov 9, 2024
During a survey carried out in Mexico, approximately 70 percent of responding advertisers stated they planned to increase their digital media advertising spending in 2023. Meanwhile, 25 percent of respondents said they would increment ad spend on traditional media.

Expected change in advertising spending among companies in Mexico in 2023, by platform

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Sources

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Release date

February 2023

Region

Mexico

Survey time period

2023

Number of respondents

44 advertisers with national presence

Method of interview

Questionnaire

Supplementary notes

The source does not provide a date of survey. The date provided is the publication date.

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Statistics on " Advertising in Mexico "

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Overview

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Mexican ad market at a glance

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Traditional media

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Digital media

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Marketers perspective

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Consumer insights

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