McClatchy saw a decline in newspaper digital advertising revenue between 2019 and 2020 reaching 37 percent. Between the second quarter of 2019 and 2020 its ad revenue in the United States fell from 31 million to 19.7 million U.S. dollars. In comparison Lee's ad revenue dropped by 25 percent in the measure period, from 25 to 19 million dollars.
Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020
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Six publicly traded newspaper companies that reported detailed revenue in Q2 2020 were initially selected for analysis. For 2020, Lee figures indicate what revenue would have been without the acquisition of BH Media Group’s newspapers in March 2020. Tribune did not report digital ad revenue in 2020. Gannett and New Media have not regularly reported digital ad revenue and so are not included here.
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Pew Research Center. (October 29, 2020). Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020 (n million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/
Pew Research Center. "Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020 (n million U.S. dollars)." Chart. October 29, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/
Pew Research Center. (2020). Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020 (n million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/
Pew Research Center. "Digital Advertising Revenue of Selected Newspaper Companies in Light of The Coronavirus Outbreak in The United States in 2nd Quarters of 2018 to 2020 (N Million U.S. Dollars)." Statista, Statista Inc., 29 Oct 2020, https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/
Pew Research Center, Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020 (n million U.S. dollars) Statista, https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/ (last visited July 22, 2024)
Digital advertising revenue of selected newspaper companies in light of the coronavirus outbreak in the United States in 2nd quarters of 2018 to 2020 (n million U.S. dollars) [Graph], Pew Research Center, October 29, 2020. [Online]. Available: https://www.statista.com/statistics/1190239/digital-ads-revenue-of-newspaper-companies-usa/
