During a survey carried out in Mexico, over 50 percent of responding advertisers stated they were planning to increase their advertising spending during 2023, as compared to 2022. Around 66 percent of respondents mentioned they would raise their ad spend in the third quarter of 2023.
Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year
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IAB México. (February 15, 2023). Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1190235/mexico-advertising-budget/
IAB México. "Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year." Chart. February 15, 2023. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1190235/mexico-advertising-budget/
IAB México. (2023). Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1190235/mexico-advertising-budget/
IAB México. "Expected Quarterly Changes to Advertising Budgets among Companies in Mexico in 2023, Compared to The Previous Year." Statista, Statista Inc., 15 Feb 2023, https://www.statista.com/statistics/1190235/mexico-advertising-budget/
IAB México, Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year Statista, https://www.statista.com/statistics/1190235/mexico-advertising-budget/ (last visited January 04, 2025)
Expected quarterly changes to advertising budgets among companies in Mexico in 2023, compared to the previous year [Graph], IAB México, February 15, 2023. [Online]. Available: https://www.statista.com/statistics/1190235/mexico-advertising-budget/