Grocery retail sales share in Vietnam 2021, by channel
In 2021, traditional grocery retailers accounted for 89 percent of the total grocery retail sales in Vietnam. In that year, the grocery retail sales in the country reached a value of 53.2 billion U.S. dollars. Though accounting for over ten percent of the total grocery sales, modern retailers such as supermarkets, hypermarkets, and convenience stores have observed an increase in sales in recent years.