Preferred sales channel for Christmas shopping in Poland 2021, by product category

Published by
Adriana Sas,
Jan 10, 2023
In 2021, Poles chose to buy food and beverage in brick-and-mortar stores more often (86 percent) than online. The online channel is selected more frequently when purchasing travel or electronic products.

Preferred sales channel for Christmas shopping in Poland in 2021, by product category

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Release date

December 2021

Region

Poland

Survey time period

October 29 to November 8, 2021

Number of respondents

1,016 respondents

Age group

18-65 years

Special properties

Polish consumers

Method of interview

Computer-assisted web interviews (CAWI)

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