In 2022, the radio advertising expenditure in Malaysia had a share of three percent of the total advertising expenditure for that year. The market share of radio advertising in the country has been declining likely due to the rise of digital advertising.
Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022
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Share of total advertising expenditure
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Malaysia Advertisers Association. (July 6, 2023). Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/
Malaysia Advertisers Association. "Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022." Chart. July 6, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/
Malaysia Advertisers Association. (2023). Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/
Malaysia Advertisers Association. "Radio Advertising Expenditure as Share of Total Advertising Expenditure in Malaysia from 2013 to 2022." Statista, Statista Inc., 6 Jul 2023, https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/
Malaysia Advertisers Association, Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 Statista, https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/ (last visited August 25, 2024)
Radio advertising expenditure as share of total advertising expenditure in Malaysia from 2013 to 2022 [Graph], Malaysia Advertisers Association, July 6, 2023. [Online]. Available: https://www.statista.com/statistics/1189962/malaysia-share-of-radio-advertising-spending/