Requests to delist website content from Google in Sweden 2020-2024, by category

Google defines the categories as follows:

Crime: Page content references the requester in connection with crimes. For example, content may relate to the requester’s conviction, witness testimony, or victim status.

Name not found: No reference to the requester's name can be found in the content page at the the provided URL. However, the individual’s name may appear in the URL.

Insufficient information: Page content was not categorized because Google required more information to process the request. For example, the requester supplied an incomplete URL or did not provide a reason for requesting a URL be delisted.

Miscellaneous: Page content does not fit into any of the other content categories.

Personal information: Page content contains the requester's personal address, residence, or other contact information; images and/or videos of the individual; or other types of non-sensitive personal information.

Political: Page content contains criticism of a requester's political or government activities or information that is relevant to the individual’s public political history, platform, or profile.

Professional information: Page content contains a requester's work address, contact information, or general information about their business activities.

Professional wrongdoing: Page content references a criminal or court activity—crimes, acquittals, or exonerations—specifically in relation to a professional role.

Self authored: Requester authored all or some of the page content.

Sensitive personal information: The page content mentions the requester's medical status, sexual orientation, creed, ethnicity, or political affiliation.