Based on survey results from March 2020, daily usage of WhatsApp and Instagram increased the most due to the coronavirus (COVID-19) outbreak in Finland. WhatsApp usage among Finns increased by nine percent compared to the period before the COVID-19 restriction measures were put in place. While most social media platforms increased their popularity, daily usage of Facebook, internet forums, blogs, and LinkedIn decreased during the pandemic.
Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform
Characteristic
Before COVID-19 restrictions
During COVID-19 restrictions
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This question was phrased by the source as follows: "Mitä seuraavista sosiaalisista medioista käytät? Merkitse myös, miten usein käytät/seuraat eri palveluita. Käyttö päivittäin: Lukuisia kertoja päivässä + 1-2 krt päivässä."
* 493 respondents before the COVID-19 outbreak and 543 respondents after the restrictive measures were introduced by the Finnish government in March 2020.
The results have been weighted to represent the entire population.
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DNA. (May 14, 2020). Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/
DNA. "Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform." Chart. May 14, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/
DNA. (2020). Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/
DNA. "Coronavirus (Covid-19) Impact on Daily Social Media Usage in Finland in 2020, by Platform." Statista, Statista Inc., 14 May 2020, https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/
DNA, Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform Statista, https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/ (last visited July 22, 2024)
Coronavirus (COVID-19) impact on daily social media usage in Finland in 2020, by platform [Graph], DNA, May 14, 2020. [Online]. Available: https://www.statista.com/statistics/1186531/coronavirus-impact-on-social-media-usage-by-platform-finland/