According to the results of a global survey, half of UK consumers expressed a preference to shop more online in the holiday season 2020, compared with last year. While in the UK 51 percent of respondents said they would shop more online, in Germany about 63 percent of consumers said their shopping channel preference remained the same as last year.
Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country
This question was phrased by the source as follows: "How do you think the way you shop for the upcoming seasonal holidays (e.g., Singles Day, Black Friday, Christmas) may change compared with last year?" Rated from "shop significantly more in-store/person" to "shop significantly more online".
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McKinsey & Company. (October 26, 2020). Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/
McKinsey & Company. "Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country." Chart. October 26, 2020. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/
McKinsey & Company. (2020). Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country. Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/
McKinsey & Company. "Preferred Shopping Channels among Consumers during The Holiday Season Worldwide in 2020, by Country." Statista, Statista Inc., 26 Oct 2020, https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/
McKinsey & Company, Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country Statista, https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/ (last visited November 20, 2024)
Preferred shopping channels among consumers during the holiday season worldwide in 2020, by country [Graph], McKinsey & Company, October 26, 2020. [Online]. Available: https://www.statista.com/statistics/1185929/consumers-holiday-shopping-channel-preference-worldwide/
