The source has assessed the ways e-commerce players can adapt to changes in consumer behavior following the health crisis. The study reveals a major challenge for e-commerce players: consumers are increasingly shopping online for a multitude of products and even prefer them to in-store purchases. Thus, nearly one in three consumers in France say they order products online that they would normally have bought in a store, a tendency that is starting to increase since the 3rd wave of the health crisis.
Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category
* The source adds the following information: "The study was carried out on three occasions (waves) fielded May 28 to June 13, 2020 for wave 1; June 28 to July 13, 2020 for wave 2; July 28 to August 13, 2020 for wave 3".
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CB News. (October 19, 2020). Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/
CB News. "Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category." Chart. October 19, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/
CB News. (2020). Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/
CB News. "Share of Purchasers Who Bought Items Online More Often or for The First Time and Prefer This Shopping Method over In-store in France 2020, by Product Category." Statista, Statista Inc., 19 Oct 2020, https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/
CB News, Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category Statista, https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/ (last visited December 22, 2024)
Share of purchasers who bought items online more often or for the first time and prefer this shopping method over in-store in France 2020, by product category [Graph], CB News, October 19, 2020. [Online]. Available: https://www.statista.com/statistics/1185391/first-time-habitual-online-buyers-coronavirus-product-category-france/
