Ecuador: preferred online purchase channels during the COVID-19 outbreak 2020

Published by
Stephanie Chevalier,
Feb 26, 2024
According to a 2020 survey carried out in Ecuador, instant messaging was the main online purchase channel used by e-shoppers during the COVID-19 ourbreak in the South American country, with 49 percent of respondents stating to have used it to buy over the internet. In second place were mobile apps, used by 44 percent of participants who made online purchases during this time.

Leading online shopping channels during the coronavirus (COVID-19) outbreak in Ecuador in 2020

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Release date

May 2020

Region

Ecuador

Survey time period

May 2020

Number of respondents

1,225 respondents

Method of interview

Online survey

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