Great Britain: leading weekly smartphone activities 2023

Most popular weekly app and mobile activities in Great Britain as of August 2023

CharacteristicShare of respondents
Text messages 78%
Taking photos 73%
Browsing the internet 58%
Sending pictures or videos 53%
Voice calls 51%
Online shopping 51%
Visiting social networks (e.g. Facebook, SnapChat) 48%
Finance and banking 47%
Reading the news 46%
Maps and navigation 46%
Watching videos 45%
Listening to music 43%
Taking notes 36%
Created with Highcharts 7.2.2Share of respondents78%78%73%73%58%58%53%53%51%51%51%51%48%48%47%47%46%46%46%46%45%45%43%43%36%36%35%35%31%31%22%22%17%17%15%15%8%8%8%8%7%7%5%5%Text messagesTaking photosBrowsing the internetSending pictures or videosVoice callsOnline shoppingVisiting social networks (e.g. Facebook, SnapChat)Finance and bankingReading the newsMaps and navigationWatching videosListening to musicTaking notesPlaying gamesMaking videosGadgets e.g. light, alarm, calendarWatching TVListening to radioReading booksManaging smart home appliancesUsing office software (e.g. Google Docs, Excel)Audio messages (e.g. voice memos)
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%
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Release date

October 2023

Region

United Kingdom (Great Britain)

Survey time period

August 2023

Number of respondents

2,068 respondents

Method of interview

Online survey

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