Diverse debut TV shows in the United States were 12 times more in-demand than the annual average in 2019, 20 percent more than non-diverse shows. Looking at the top 25 in-demand broadcast debuts, it was found that annually, the demand for diverse television series was greater than for non-diverse debuts. The average demand is shown as an index to the annual average; this means in 2017 diverse shows were eight times more in-demand than the average.
Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019
Characteristic
Non-diverse
Diverse
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Diverse debut: U.S. first-run television scripted series premiere in which at least 40% of the series regular cast is nonwhite.
Non-diverse debut: U.S. first-run television scripted series premiere in which less than 40% of the series regular cast is nonwhite.
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Parrot Analytics. (October 5, 2020). Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/
Parrot Analytics. "Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019." Chart. October 5, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/
Parrot Analytics. (2020). Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/
Parrot Analytics. "Average Demand of Broadcast Television Debut Series with Diverse Casts in The United States from 2017 to 2019." Statista, Statista Inc., 5 Oct 2020, https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/
Parrot Analytics, Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019 Statista, https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/ (last visited August 24, 2024)
Average demand of broadcast television debut series with diverse casts in the United States from 2017 to 2019 [Graph], Parrot Analytics, October 5, 2020. [Online]. Available: https://www.statista.com/statistics/1182587/broadcast-tv-debuts-diversity-demand-usa/