According to a survey by Rakuten Insight on dietary supplements in India conducted in March 2022, pharmacies and online shops were the most preferred channels for dietary supplement purchase. Pharmacies accounted for about 64 percent among respondents who were 55 years and older.
Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age
Survey question:
Where do you often purchase dietary supplements/nutraceuticals?
The survey was conducted among
6,482 respondents aged 16 to 24 years old,
5,168 respondents aged 25 to 34 years old,
2,012 respondents aged 35 to 44 years old,
594 respondents aged 45 to 54 years,
309 respondents aged 55 years and above.
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Rakuten Insight. (June 22, 2022). Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/
Rakuten Insight. "Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age." Chart. June 22, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/
Rakuten Insight. (2022). Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/
Rakuten Insight. "Preferred Purchase Channels for Dietary Supplements or Nutraceuticals in India as of March 2022, by Age." Statista, Statista Inc., 22 Jun 2022, https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/
Rakuten Insight, Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age Statista, https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/ (last visited January 09, 2025)
Preferred purchase channels for dietary supplements or nutraceuticals in India as of March 2022, by age [Graph], Rakuten Insight, June 22, 2022. [Online]. Available: https://www.statista.com/statistics/1182344/india-purchase-channels-for-dietary-supplements-by-age/
