As of December 2023, the attack rate for new account creations on desktop devices as a core touchpoint across the online customer journey was 11.6 percent. Additionally, payments on desktop devices had an attack rate of four percent in the same measured time frame. Logins on mobile apps had the lowest attack rate, 0.5 percent. Other, additional high risk touchpoints in the customer journey included password resets, details change, ad listings, and money transfers.
Attack rate at core touchpoints across the online customer journey as of December 2023
based on LexisNexis Digital Identity Network, wider industry metrics may vary
Supplementary notes
North America includes the U.S. and Canada. Mexico is included in the LATAM regional analysis.
Attacks in the Digital Identity Network are split by human-initiated attacks, which typically return full digital identity profiling data relating to individual events, and high velocity automated bot attacks.
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LexisNexis. (April 26, 2024). Attack rate at core touchpoints across the online customer journey as of December 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/
LexisNexis. "Attack rate at core touchpoints across the online customer journey as of December 2023." Chart. April 26, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/
LexisNexis. (2024). Attack rate at core touchpoints across the online customer journey as of December 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/
LexisNexis. "Attack Rate at Core Touchpoints across The Online Customer Journey as of December 2023." Statista, Statista Inc., 26 Apr 2024, https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/
LexisNexis, Attack rate at core touchpoints across the online customer journey as of December 2023 Statista, https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/ (last visited November 22, 2024)
Attack rate at core touchpoints across the online customer journey as of December 2023 [Graph], LexisNexis, April 26, 2024. [Online]. Available: https://www.statista.com/statistics/1182115/attack-rate-touchpoints-online-customer-journey/
