Children in the United Kingdom (UK) are seeing fewer and fewer television ads every year. In 2020, the average number of TV ad impacts was nearly 104 a week among children aged 4-15 years, down from almost 116 recorded in the previous year. In 2013, exposure was highest one since 2008 at approximately 229 impacts per week on average.
Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020
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Advertising Standards Authority (UK). (June 11, 2021). Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/
Advertising Standards Authority (UK). "Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020." Chart. June 11, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/
Advertising Standards Authority (UK). (2021). Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/
Advertising Standards Authority (UK). "Average Number of Weekly Tv Ad Impacts Seen by Children in The United Kingdom (Uk) from 2008 to 2020." Statista, Statista Inc., 11 Jun 2021, https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/
Advertising Standards Authority (UK), Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020 Statista, https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/ (last visited December 22, 2024)
Average number of weekly TV ad impacts seen by children in the United Kingdom (UK) from 2008 to 2020 [Graph], Advertising Standards Authority (UK), June 11, 2021. [Online]. Available: https://www.statista.com/statistics/1180647/children-exposure-to-tv-ads-uk/
