Considering the opinions of consumers in the United States, a study from 2020 found that 53 percent of respondents stated that when a company remained silent on social issues, it made them think that the company is indifferent to the ills of society. Another 53 percent of respondents answered that inaction of companies means that they lack integrity.
Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020
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Axios, & Harris Poll. (September 22, 2020). Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/
Axios, und Harris Poll. "Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020." Chart. September 22, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/
Axios, Harris Poll. (2020). Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/
Axios, and Harris Poll. "Share of Adults Who Think Companies Lack Integrity When Not Responding to Social Issues in The United States as of July 2020." Statista, Statista Inc., 22 Sep 2020, https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/
Axios & Harris Poll, Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020 Statista, https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/ (last visited December 22, 2024)
Share of adults who think companies lack integrity when not responding to social issues in the United States as of July 2020 [Graph], Axios, & Harris Poll, September 22, 2020. [Online]. Available: https://www.statista.com/statistics/1179338/social-issues-brands-silence-opinion-united-states/