Share of online shoppers who tried a new webshop in Denmark 2020

Published by
L. Yltävä,
Jul 26, 2023
April was the month when the most Danish online shoppers tried out a new webshop in 2020. 36 percent of respondents shopped from an online store they had not shopped from before that month, presumably due to the coronavirus outbreak.

Share of online shoppers who tried a new webshop in Denmark in 2020

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Release date

September 2020

Region

Denmark

Survey time period

H1 2020

Number of respondents

7,428 respondents

Age group

18 years and older

Special properties

who have shopped online in the past week

Method of interview

Online panel

Supplementary notes

Original survey question: "Var det første gang du handlende i den pågældende netbutik?"

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