Expectations of French consumers towards brands after lockdown 2020
The coronavirus COVID-19 crisis has given rise to many issues worldwide and in various sectors, for instance, tourism or the makeup industry. These issues find their roots in the pandemic itself, as well as in the measures implemented to slow it down, such as lockdown.
With the lifting of containment measures, 91 percent of French consumers expect brands to sell products at a discounted price. Over a quarter of consumers would also be interested in recipes and activities ideas.
With the lifting of containment measures, 91 percent of French consumers expect brands to sell products at a discounted price. Over a quarter of consumers would also be interested in recipes and activities ideas.
