Some people consider that the role of the decision-maker in the couple, when making a purchase, differs widely depending on the product category. When asked about leather goods, clothing and jewelry, many people believed that they often have "the lead" in the relationship. Indeed, 63 percent of the respondents, regardless of their gender, believed that they were the (most) decisive.
When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Odoxa. (May 9, 2018). When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other? [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/
Odoxa. "When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other?." Chart. May 9, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/
Odoxa. (2018). When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other?. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/
Odoxa. "When You Make a Clothing, Leather Goods or Jewelry Purchase, Who in Your Couple Is The Most Decisive than The Other?." Statista, Statista Inc., 9 May 2018, https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/
Odoxa, When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other? Statista, https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/ (last visited December 22, 2024)
When you make a clothing, leather goods or jewelry purchase, who in your couple is the most decisive than the other? [Graph], Odoxa, May 9, 2018. [Online]. Available: https://www.statista.com/statistics/1178073/decision-maker-couple-purchase-leather-goods-clothes-jewels-france/