In a survey conducted in 2020, to analyze the changing consumer sentiments concerning the COVID-19 pandemic in India, the majority of respondents across all age groups were inclined to not spend on fashion accessories. Interestingly, a significant share of respondents willing to pay more than five thousand rupees on the product category was over the age of forty.
Discretionary expense on fashion accessories among consumers across India in 2020, by age
Characteristic
No spend
Less than 5,000 rupees
Greater than 5,000 rupees
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KPMG. (July 1, 2020). Discretionary expense on fashion accessories among consumers across India in 2020, by age [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/
KPMG. "Discretionary expense on fashion accessories among consumers across India in 2020, by age ." Chart. July 1, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/
KPMG. (2020). Discretionary expense on fashion accessories among consumers across India in 2020, by age . Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/
KPMG. "Discretionary Expense on Fashion Accessories among Consumers across India in 2020, by Age ." Statista, Statista Inc., 1 Jul 2020, https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/
KPMG, Discretionary expense on fashion accessories among consumers across India in 2020, by age Statista, https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/ (last visited August 24, 2024)
Discretionary expense on fashion accessories among consumers across India in 2020, by age [Graph], KPMG, July 1, 2020. [Online]. Available: https://www.statista.com/statistics/1177640/india-discretionary-spends-on-fashion-accessories-by-age/