In a survey conducted in 2020, to analyze the changing consumer sentiments concerning the COVID-19 pandemic in India, the majority of respondents from all the city tiers expressed their intention to spend up to five thousand rupees on apparels. About 16 percent of respondents in all tiers did not intent to spend on apparel.
Discretionary expense on apparel among consumers across India in 2020, by city tier
Characteristic
No spend
Upto 5,000 rupees
More than 5,000 rupees
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KPMG. (July 1, 2020). Discretionary expense on apparel among consumers across India in 2020, by city tier [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/
KPMG. "Discretionary expense on apparel among consumers across India in 2020, by city tier." Chart. July 1, 2020. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/
KPMG. (2020). Discretionary expense on apparel among consumers across India in 2020, by city tier. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/
KPMG. "Discretionary Expense on Apparel among Consumers across India in 2020, by City Tier." Statista, Statista Inc., 1 Jul 2020, https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/
KPMG, Discretionary expense on apparel among consumers across India in 2020, by city tier Statista, https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/ (last visited July 03, 2024)
Discretionary expense on apparel among consumers across India in 2020, by city tier [Graph], KPMG, July 1, 2020. [Online]. Available: https://www.statista.com/statistics/1177625/india-discretionary-spends-on-apparels-among-consumers-by-city-tier/