According to a report published by PPRO, the food and personal care segment accounted for 35 percent of Thailand's e-commerce market in 2022. This was followed by electronics and media with a 31 percent market share.
Share of e-commerce market in Thailand in 2022, by product category
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PPRO. (April 18, 2023). Share of e-commerce market in Thailand in 2022, by product category [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/
PPRO. "Share of e-commerce market in Thailand in 2022, by product category." Chart. April 18, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/
PPRO. (2023). Share of e-commerce market in Thailand in 2022, by product category. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/
PPRO. "Share of E-commerce Market in Thailand in 2022, by Product Category." Statista, Statista Inc., 18 Apr 2023, https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/
PPRO, Share of e-commerce market in Thailand in 2022, by product category Statista, https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/ (last visited November 21, 2024)
Share of e-commerce market in Thailand in 2022, by product category [Graph], PPRO, April 18, 2023. [Online]. Available: https://www.statista.com/statistics/1176352/thailand-market-share-leading-e-commerce-segments/