Leading e-commerce sectors in Nigeria 2022

Published by
Doris Dokua Sasu,
Dec 20, 2023
In 2022, fashion represented the main e-commerce segment in Nigeria. The sector accounted for 35 percent of the total value. electronics and media followed with 28 percent, while furniture and appliances held 17 percent of the share.

Leading e-commerce sectors in Nigeria in 2022

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Release date

September 2022

Region

Nigeria

Survey time period

2022

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Overview

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E-commerce adoption

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Leading websites

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Online shopping behavior

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Emerging trends

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