Share of net revenue from machine-made kretek cigarettes (SKM) HM Sampoerna 2016-2023
In 2023, machine-made kretek cigarettes (SKM) made up around 59.4 percent of HM Sampoerna's net revenue. This indicates a decrease in the contribution from SKM to the net revenues from the previous year. Cigarette brands under the HM Sampoerna brand include Sampoerna A, Sampoerna Kretek, and Dji Sam Soe.