Intended recipients of gifts during Tet Vietnam 2020

Published by
Minh-Ngoc Nguyen,
Jul 5, 2024
According to a survey conducted by Infocus Mekong that studied consumer behavior during Tet in Vietnam, 93 percent of respondents shared that they planned on buying a gift for for their family members while 32 percent planned to do so for their colleagues. Overall, a majority of respondents had intentions to purchase gifts during the cultural celebration.

Intended recipients of gifts during Tet in Vietnam in 2020

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Release date

September 2020

Region

Vietnam

Survey time period

2020

Number of respondents

2,964 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question: Who are you planning on buying a gift for this Tet?

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