The outbreak of coronavirus in Poland had a significant impact on Poles' shopping habits. The share of new online customers purchasing groceries online amounted to nine percent.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product
Characteristic
Share of respondents
Groceries
9%
Medication, pharmaceuticals, food supplements, furniture, decoration and interior design
8%
Electronics and household appliances, cosmetics and beauty, culture and entertainment, shoes
6%
Clothes and underwear (women's, men's and children's)
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KPMG. (September 20, 2020). Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/
KPMG. "Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product." Chart. September 20, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/
KPMG. (2020). Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/
KPMG. "Share of New Online Customers Due to The Coronavirus (Covid-19) Pandemic in Poland in 2020, by Type of Product." Statista, Statista Inc., 20 Sep 2020, https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/
KPMG, Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product Statista, https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/ (last visited December 22, 2024)
Share of new online customers due to the coronavirus (COVID-19) pandemic in Poland in 2020, by type of product [Graph], KPMG, September 20, 2020. [Online]. Available: https://www.statista.com/statistics/1175250/poland-share-of-new-online-customers-due-to-covid-19-by-product-type/