According to an online survey conducted in Brazil in June 2020, women respondents spent on average 1,530 Brazilian reals on cosmetics per year. Male respondents taking part on the survey, however, allocated around 58 percent of this amount for the same type of products. In 2018, Natura Cosméticos was the leading company in the Brazilian beauty and pharmaceutical industry based on net revenue.
Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender
(in Brazilian reals)
The survey was carried out among 9,300 respondents in 44 countries. The source does not provide the exact number of respondents from Brazil, or information on age.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Picodi. (June 29, 2020). Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender (in Brazilian reals) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/
Picodi. "Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender (in Brazilian reals)." Chart. June 29, 2020. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/
Picodi. (2020). Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender (in Brazilian reals). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/
Picodi. "Annual per Capita Expenditure on Cosmetics in Brazil as of June 2020, by Gender (in Brazilian Reals)." Statista, Statista Inc., 29 Jun 2020, https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/
Picodi, Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender (in Brazilian reals) Statista, https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/ (last visited December 23, 2024)
Annual per capita expenditure on cosmetics in Brazil as of June 2020, by gender (in Brazilian reals) [Graph], Picodi, June 29, 2020. [Online]. Available: https://www.statista.com/statistics/1175106/per-capita-cosmetics-expenditure-gender-brazil/
