In 2022, Douyin, the popular Chinese short video app, generated 1.5 trillion yuan from its live commerce business. More than two thirds of the online shoppers in China have heard about Douyin's live streaming shopping.
Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022
(in billion yuan)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
100ec.cn. (March 22, 2023). Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022 (in billion yuan) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/
100ec.cn. "Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022 (in billion yuan)." Chart. March 22, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/
100ec.cn. (2023). Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022 (in billion yuan). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/
100ec.cn. "Transaction Value of Livestream Commerce on Chinese Short Video App Douyin (Tik Tok) in China from 2018 to 2022 (in Billion Yuan)." Statista, Statista Inc., 22 Mar 2023, https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/
100ec.cn, Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022 (in billion yuan) Statista, https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/ (last visited November 21, 2024)
Transaction value of livestream commerce on Chinese short video app Douyin (Tik Tok) in China from 2018 to 2022 (in billion yuan) [Graph], 100ec.cn, March 22, 2023. [Online]. Available: https://www.statista.com/statistics/1174906/china-gmv-of-live-streaming-commerce-on-douyin/