E-commerce companies planning to offer free returns 2021

Published by
Stephanie Chevalier,
Mar 15, 2023
Only eight percent of e-commerce companies surveyed in Europe and North America in October 2020 planned to introduce free returns the following year. At that time, more than half of the e-commerce executives who participated in the survey said their company already offered free returns. Up to 25 percent stated their firm would not adopt a free returns policy in 2021.

Share of e-commerce companies planning on offering free returns in North America and Europe in 2021

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Release date

July 2021

Region

North America, Europe

Survey time period

October 2020

Number of respondents

100 e-commerce decision-makers

Supplementary notes

Original question: 'Will you introduce any of the following practices in 2021? (Free Returns)'
Values may not add up to 100 percent due to rounding.

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