It was calculated that the Hilton Hotel chain led among other hotel brands in terms of national TV advertising 2019, with an estimated 103.7 million U.S. dollars invested in TV ads that year. In comparison, the Best Western hotel chain spent 24.3 million U.S. dollars on TV ads in the same period. Overall, hotels spent a total of 403.5 million U.S. dollars on TV promotion in the United States in 2019.
Leading hotel brands on TV in the United States in 2019, by ad spend
(in million U.S. dollars)
Characteristic
Advertising spending in million U.S. dollars
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Skift. (June 1, 2020). Leading hotel brands on TV in the United States in 2019, by ad spend (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/
Skift. "Leading hotel brands on TV in the United States in 2019, by ad spend (in million U.S. dollars)." Chart. June 1, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/
Skift. (2020). Leading hotel brands on TV in the United States in 2019, by ad spend (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/
Skift. "Leading Hotel Brands on Tv in The United States in 2019, by Ad Spend (in Million U.S. Dollars)." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/
Skift, Leading hotel brands on TV in the United States in 2019, by ad spend (in million U.S. dollars) Statista, https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/ (last visited July 22, 2024)
Leading hotel brands on TV in the United States in 2019, by ad spend (in million U.S. dollars) [Graph], Skift, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1172968/hotel-advertising-national-tv-united-states/