Considering digital taxi-top advertising and the actions taken in response, a study from 2020 in the United States found that among the respondents, who engaged with taxi-top ads, 25 percent searched online for the product or service advertised in such a way. Another 17 percent said they recommended the advertised product or brand.
Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020
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OAAA, & Nielsen. (August 31, 2020). Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/
OAAA, und Nielsen. "Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020." Chart. August 31, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/
OAAA, Nielsen. (2020). Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/
OAAA, and Nielsen. "Actions Taken in Response to Digital Out-of-home Taxi-top Advertising According to Residents in The United States as of March 2020." Statista, Statista Inc., 31 Aug 2020, https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/
OAAA & Nielsen, Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020 Statista, https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/ (last visited November 22, 2024)
Actions taken in response to digital out-of-home taxi-top advertising according to residents in the United States as of March 2020 [Graph], OAAA, & Nielsen, August 31, 2020. [Online]. Available: https://www.statista.com/statistics/1171783/taxi-top-digital-advertising-response-united-states/
